means the VIP vampire Review Essay Example

means the VIP vampire Review Paper Essay on means the VIP vampire Sometimes I curse the habit finish the book started. It certainly is the case. It was like this. I sat in the comments Learn one of my friend, the writer. And here I sit in the comments, I say that our writers have switched from witch fantasy-themed necromantic-vampire. Breaks another avtorsha, we tied a discussion, and she advises me this book as a (quote) all these stories of vampires-lived, the secret vampire world, a so amazing thing I Yulka Nabokov! pretty interesting take on vampires. There were still delights at dusk address (that has confused me). However, I also read this very avtorsha (especially not spit). So I decided Read We will write a custom essay sample on means the VIP vampire Review specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on means the VIP vampire Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on means the VIP vampire Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer And now begins the tale Read (fortunately!) I did not start on paper, but on the phone At work. Boredom. The start was super stamped, but I was not scared (and not so Hawali as chewing gum for the eyes). But somewhere in the third paragraph I became nauseated. Yes, definitely, the girl from the pages of Cosmo absolutely nothing to do on the streets of Moscow. Especially in such a chilly day like this. And why did I only dressed up in the morning in high suede boots, a short skirt and a light top, copy the image to the one hundred and seventeenth page October issue of the magazine? I did not pass the half way to the station, as the abyss of heaven opened wide, making streets in the Venetian canals. My boots my pride, my darling and my treasure, for which I laid out half the long-awaited award and delighted that no less than the Cinderella glass slipper have become dull sucking galoshes. Rain bullets hit the fitted by Caproni knees, I tried unsuccessfully to hide under the floor a short coat. Playful necklaces, neck entwine thick links of fashion jewelry has become an instrument of torture, cold metal skin with ice. The above paragraphs are fully convey the spirit of the book. Playful Necklace killed me. Thats fair. And by the way, if I wanted to read the book uglamurennoy blonde, I would take something like Antiglyantsa, which, to be honest, and it got more fun. But certainly I would not have to look for it among the fantasy and science fiction. An interesting look at the vampires, I was there, too, is not found. Yes, VIP-subculture. Vampires all entirely rich and famous. And take to yourself the same well-known and promising after careful selection. So what? Okolodetektivnaya component was sewn with white thread. Nevystrelivshih number of guns by the end of the book just rolls over. Finals finals some empty. With the clear intention to put the squeeze continued (what actually happened), for publishing more likely to print a continuation than a new book. But I just will not read another book about the rich and famous I will not survive in designer rags. No, I myself a little turned on labels. But such a scale scare me. She even murder occurred because some vampires, instead of wearing a fake designers. Nonsense-nonsense, nonsense. And love line Well, yes, as always stacks of men at his feet And all nevystrelivshie rifle sorry. Because there really could unleash something interesting. If you remove most of the glamor. In general, Im glad I finished reading it. And Merlin forbid me from such books.

Justice in the American South From Atticus Finch

Justice in the American South From Atticus Finch Atticus Finch is the hero and principal  character of both of American writer Harper Lees novels, the beloved classic novel To Kill a Mockingbird (1960), and the achingly painful Go Set a Watchmen (2015). In To Kill a Mockingbird, Atticus is a strong, fully developed character:  a man of principle who is willing to risk his life and his career in the pursuit of justice for wrongly accused Tom Robinson. Atticus cares deeply about the rights of individuals regardless of race, making him an important role model for his daughter, Scout, from whose perspective the novel is written. To Kill a Mockingbirds Atticus is one of the best-known and most beloved father figures in American literature. Atticus Finch Quotes on Justice You never really understand a person until you consider things from his point of view....Until you climb into his skin and walk around in it. The one thing that doesnt abide by majority rule is a persons conscience.   Which, gentlemen, we know is in itself a lie as black as Tom Robinsons skin, a lie I do not have to point out to you. You know the truth, and the truth is this: some Negroes lie, some Negroes are immoral, some Negro men are not to be trusted around women- black or white. But this is a truth that applies to the human race and to no particular race of men. There is not a person in this courtroom who has never told a lie, who has never done an immoral thing, and there is no man living who has never looked upon a woman without desire. â€Å"But there is one way in this country in which all men are created equal- there is one human institution that makes a pauper the equal of a Rockefeller, the stupid man the equal of an Einstein, and the ignorant man the equal of any college president. That institution, gentlemen, is a court. It can be the Supreme Court of the United States or the humblest JP court in the land, or this honorable court which you serve. Our courts have their faults as does any human institution, but in this country, our courts are the great levelers, and in our courts, all men are created equal.† As you grow older, youll see white men cheat black men every day of your life, but let me tell you something, and dont you forget it- whenever a white man does that to a black man, no matter who he is, or how fine a family he comes from, that white man is trash. Courage Courage is not a man with a gun in his hand. Its knowing youre licked before you begin but you begin anyway and you see it through no matter what. You rarely win, but sometimes you do. Mrs. Dubose won, all ninety-eight pounds of her. According to her views, she died beholden to nothing and nobody. She was the bravest person I ever knew.† Best way to clear the air is to have it all out in the open.   â€Å"You just hold your head high and keep those fists down. No matter what anybody says to you, don’t you let ‘em get your goat. Try fighting with your head for a change.† Raising Children When a child asks you something, answer him, for goodness sake. But dont make a production of it. Children are children, but they can spot an evasion faster than adults, and evasion simply muddles em. â€Å"Are you proud of yourself tonight that you have insulted a total stranger whose circumstances you know nothing about?† â€Å"Theres a lot of ugly things in this world, son. I wish I could keep em all away from you. Thats never possible.† Its never an insult to be called what somebody thinks is a bad name. It just shows you how poor that person is, it doesnt hurt you. Mockingbirds dont do one thing but make music for us to enjoy. They dont eat up peoples gardens, dont nest in corncribs, they dont do one thing but sing their hearts out for us. Shoot all the bluejays you want, if you can hit em, but remember its a sin to kill a mockingbird.† Quotes About Atticus Finch in  Go Set a Watchman The best and most ringing quotations from Go Set a Watchman are not those of Atticus, but rather about him, particularly words from his brother, Uncle Jack Finch. Jack Finch is instrumental in making the young adult Scout, Jean Louise, recognize that although her father is not the perfect saint she remembered from her childhood, he is still a fair man. Go Set a Watchman is a hard read for those of us who loved the ideal Atticus in To Kill a Mockingbird, but understanding the history of the novel explains why she couldnt write another word. She had written an ideal man of justice in the American South, and she knew that wasnt a perfect thing to be. Both novels define and describe Harper Lees coming of age. â€Å"Every man’s island, Jean Louise, every man’s watchman, is his conscience. There is no such thing as a collective conscious.† The Souths in its last agonizing birth pain. Its bringing forth something new and Im not sure I like it, but I wont be here to see it. You will. Men like me and my brother are obsolete and weve got to go, but its a pity well carry with us the meaningful things of this society- there were some good things in it. â€Å"As you grew up, when you were grown, totally unknown to yourself, you confused your father with God. You never saw him as a man with a man’s heart, and a man’s failings- I’ll grant you, it may have been hard to see, he makes so few mistakes, but he makes ’em like all of us.† The law is what he lives by. Hell do his best to prevent someone from beating up somebody else, then hell turn around and try to stop no less than the Federal governmentjust like you, child.   You turned and tackled no less than your own tin god. But remember this, hell always do it by the letter and by the spirit of the law. Thats the way he lives.

Creative Thinking Lesson Plans for Teachers

Creative Thinking Lesson Plans for Teachers Lesson plans and activities for teaching about inventions by increasing creativity and creative thinking. The lesson plans are adaptable for grades K-12 and were designed to be done in sequence. Teaching Creativity Creative Thinking Skills When a student is asked to invent a solution to a problem, the student must draw upon previous knowledge, skills, creativity, and experience. The student also recognizes areas where new learnings must be acquired in order to understand or address the problem. This information must then be applied, analyzed, synthesized, and evaluated. Through critical and creative thinking and problem-solving, ideas become reality as children create inventive solutions, illustrate their ideas, and make models of their inventions. Creative thinking lesson plans provide children with opportunities to develop and practice higher-order thinking skills. Throughout the years, many creative thinking skills models and programs have been generated from educators, seeking to describe the essential elements of thinking and/or to develop a systematic approach to teaching thinking skills as part of the school curricula. Three models are illustrated below in this introduction. Although each uses different terminology, each model describes similar elements of either critical or creative thinking or both. Models of Creative Thinking Skills Benjamin BloomCalvin TaylorIsaksen and Treffinger The models demonstrate how creative thinking lesson plans could provide an opportunity for students to experience most of the elements described in the models. After teachers have reviewed the creative thinking skills models listed above, they will see the critical and creative thinking and problem-solving skills and talents that can be applied to the activity of inventing. The creative thinking lesson plans that follow can be used across all disciplines and grade levels and with all children. It can be integrated with all curricular areas and used as a means of applying the concepts or elements of any thinking skills program that may be in use. Children of all ages are talented and creative. This project will give them an opportunity to develop their creative potential and synthesize and apply knowledge and skills by creating an invention or innovation to solve a problem, just as a real inventor would. Creative Thinking - List of Activities Introducing Creative ThinkingPracticing Creativity with the ClassPracticing Creative Thinking with the ClassDeveloping an Invention IdeaBrainstorming for Creative SolutionsPracticing the Critical Parts of Creative ThinkingCompleting the InventionNaming the InventionOptional Marketing ActivitiesParent InvolvementYoung Inventors Day Imagination is more important than knowledge, for imagination embraces the world. -  Albert Einstein Activity 1: Introducing Inventive Thinking and Brainstorming Read about the Lives of Great InventorsRead the  stories  about great inventors in class or let students read themselves. Ask students, How did these inventors get their ideas? How did they make their ideas a reality? Locate books in your library about inventors, invention, and creativity. Older students can locate these references themselves. Also, visit the  Inventive Thinking and Creativity Gallery Talk to a Real InventorInvite a local inventor to speak to the class. Since local inventors are not usually listed in the phone book under inventors, you can find them by calling a  local patent attorney  or your  local intellectual property law association. Your community may also have a  Patent and Trademark Depository Library  or an  inventors society  that you may contact or post a request. If not, most of your major companies have a research and development department made up of people who think inventively for a living. Examine InventionsNext, ask the students to look at the things in the classroom that are inventions. All the inventions in the classroom that have a U.S. patent will have a  patent number. One such item is probably  the pencil sharpener. Tell them to check out their house for patented items. Let the students brainstorm a list all of the inventions they discover. What would improve these inventions? DiscussionIn order to guide your students through the inventive process, a few preliminary lessons dealing with creative thinking will help set the mood. Begin with a brief explanation of brainstorming and a discussion on the rules of brainstorming. What is Brainstorming?Brainstorming is a process of spontaneous thinking used by an individual or by a group of people to generate numerous alternative ideas while deferring judgment. Introduced by Alex Osborn in his book Applied Imagination, brainstorming is the crux of each of the stages of all problem-solving methods. Rules for Brainstorming No CriticismAllowed People tend to automatically evaluate each suggested ideatheir own as well as others. Both internal and external criticism  is  to be avoided while brainstorming. Neither positive nor negative comments are allowed. Either type inhibits the free flow of thought and requires time which interferes with the next rule. Write each spoken idea down as it is given and move on.Work for QuantityAlex Osborn stated that Quantity breeds quality. People must experience a brain drain (get all the common responses out of the way) before the innovative, creative ideas can surface; therefore, the more ideas, the more likely they are to be quality ideas.Hitchhiking WelcomeHitchhiking occurs when one members idea produces a similar idea or an enhanced idea in another member. All ideas should be recorded.Freewheeling EncouragedOutrageous, humorous, and seemingly unimportant ideas should be recorded. It is not uncommon for the most off-the-wall idea to be the best. Activity  2: Practicing Creativity with the Class Step 1:  Cultivate the following creative thinking processes described by Paul Torrance and discussed in The Search for Satori and Creativity (1979): Fluency the production of a great number of ideas.Flexibility the production of ideas or products that show a variety of possibilities or realms of thought.Originality the production of ideas that are unique or unusual.Elaboration the production of ideas that display intensive detail or enrichment. For practice in elaboration, have pairs or small groups of students choose a particular idea from the brainstorming list of invention ideas and add the flourishes and details that would develop the idea more fully. Allow the students to share their innovative and  inventive ideas. Step 2:  Once your students have become familiar with the rules of brainstorming and the creative thinking processes, Bob Eberles  Scamperr  technique for brainstorming could be introduced. Substitute What else instead? Who else instead? Other ingredients? Other material? Other power? Another place?Combine How about a blend, an alloy, an ensemble? Combine purposes? Combine appeals?Adapt What else is like this? What other idea does this suggest? Does past offer parallel? What could I copy?Minify Order, form, shape? What to add? More time?Magnify Greater frequency? Higher? Longer? Thicker?Put to other uses New ways to use as is? Other uses I modified? Other places to use? Other people, to reach?Eliminate What to subtract? Smaller? Condensed? Miniature? Lower? Shorter? Lighter? Omit? Streamline? Understate?Reverse Interchange components? Another pattern?Rearrange another layout? Another sequence? Transpose cause and effect? Change pace? Transpose positive and negative? How about opposites? Turn it backward? Turn it upside-down? Reverse roles? Step 3:  Bring in any object or use objects around the classroom to do the following exercise. Ask the students to list many new uses for a familiar object by using the Scamper technique with regard to the object. You could use a paper plate, to begin with, and see how many new things the students will discover. Make sure to follow the rules for brainstorming in Activity 1. Step 4:  Using literature, ask your students to create a new ending to a story, change a character or situation within a story, or create a new beginning for the story that would result in the same ending. Step 5:  Put a list of objects on the chalkboard. Ask your students to combine them in different ways to create a new product. Let the students make their own list of objects. Once they combine several of them, ask them to illustrate the new product and explain why it might be useful. Activity 3: Practicing Inventive Thinking with the Class Before your students begin to find their own problems and create unique inventions or innovations to solve them, you can assist them by taking them through some of the steps as a group. Finding the Problem Let the class list problems in their own classroom that need solving. Use the brainstorming technique from Activity 1. Perhaps your students never have a pencil ready, as it is either missing or broken when it is time to do an assignment (a great brainstorming project would be to solve that problem). Select one problem for the class to solve using the following steps: Find several problems.Select one to work on.Analyze the situation.Think of many, varied, and unusual ways of solving the problem. List the possibilities. Be sure to allow even the silliest possible solution, as creative thinking must have a positive, accepting environment in order to flourish. Finding a Solution Select one or more possible solutions to work on. You may want to divide into groups if the class elects to work on several of the ideas.Improve and refine the idea(s).Share the class or individual solution(s)/invention(s) for solving the class problem. Solving a class problem and creating a class invention will help students learn the process and make it easier for them to work on their own invention projects. Activity 4: Developing an Invention Idea Now that your students have had an introduction to the inventive process, it is time for them to find a problem and create their own invention to solve it. Step One:  Begin by asking your students to conduct a survey. Tell them to interview everyone that they can think of to find out what problems need solutions. What kind of invention, tool, game, device, or idea would be helpful at home, work, or during leisure time? (You can use an Invention Idea Survey) Step Two:  Ask the students to list the problems that need to be solved. Step Three:  comes the decision-making process. Using the list of problems, ask the students to think about which problems would be possible for them to work on. They can do this by listing the pros and cons for each possibility. Predict the outcome or possible solution(s) for each problem. Make a decision by selecting one or two problems that provide the best options for an inventive solution. (Duplicate the Planning and Decision-Making Framework) Step Four:  Begin an  Inventors Log  or Journal. A record of your ideas and work will help you develop your invention and protect it when completed. Use Activity Form - Young Inventors Log to help students understand what can be included on every page. General Rules For Authentic Journal Keeping Using a  bound notebook, make notes each day about the things you do and learn while working on your invention.Record your idea and how you got it.Write about problems you have and how you solve them.Write in ink and do not erase.Add sketches and drawings to make things clear.List all parts, sources, and costs of materials.Sign and date all entries at the time they are made and have them witnessed. Step Five:  To illustrate why record-keeping is important, read the following story about Daniel Drawbaugh who said that he invented the telephone, but didnt have one single paper or record to prove it. Long before  Alexander Graham Bell  filed a patent application in 1875, Daniel Drawbaugh claimed to have invented the telephone. But since he had no journal or record, the  Supreme Court  rejected his claims by four votes to three. Alexander Graham Bell had excellent records and was awarded the patent for the telephone. Activity 5: Brainstorming for Creative Solutions Now that the students have one or two problems to work on, they must take the same steps that they did in solving the class problem in Activity Three. These steps could be listed on the chalkboard or a chart. Analyze the problem(s). Select one to work on.Think of many, varied, and unusual ways of solving the problem. List all of the possibilities. Be non-judgmental. (See Brainstorming in Activity 1 and SCAMPER in Activity 2.)Select one or more possible solutions to work on.Improve and refine your ideas. Now that your students have some exciting possibilities for their invention projects, they will need to use their critical thinking skills to narrow down the possible solutions. They can do this by asking themselves the questions in the next activity about their inventive idea. Activity 6: Practicing the Critical Parts of Inventive Thinking Is my idea practical?Can it be made easily?Is it as simple as possible?Is it safe?Will it cost too much to make or use?Is my idea really new?Will it withstand use, or will it break easily?Is my idea similar to something else?Will people really use my invention? (Survey your classmates or the people in your neighborhood to document the need or usefulness of your idea - adapt the invention idea survey.) Activity 7: Completing the Invention When students have an idea that meets most of the above qualifications in Activity 6, they need to plan how they are going to complete their project. The following planning technique will save them a great deal of time and effort: Identify the problem and a possible solution. Give your invention a name.List the materials needed to illustrate your invention and to make a model of it. You will need paper, pencil, and crayons or markers to draw your invention. You might use cardboard, paper, clay, wood, plastic, yarn, paper clips, and so forth to make a model. You might also want to use an art book or a book on model-making from your school library.List, in order, the steps for completing your invention.Think of the possible problems that might occur. How would you solve them?Complete your invention. Ask your parents and teacher to help with the model. In SummaryWhat - describe the problem. Materials - list the materials needed. Steps - list the steps to complete your invention. Problems - predict the problems that could occur. Activity 8: Naming the Invention An invention can be named in one of the following ways: Using the inventors  name:Levi Strauss   LEVIS ® jeansLouis Braille Alphabet SystemUsing the components or ingredients of the invention:Root BeerPeanut ButterWith initials or acronyms:IBM  ®S.C.U.B.A. ®Using word  combinations (notice repeated  consonant sounds  and rhyming words):KIT KAT  ®HULA HOOP  Ã‚ ®PUDDING POPS  ®CAPN CRUNCH  ®Using the products function:SUPERSEAL  ®DUSTBUSTER  ®vacuum cleanerhairbrushearmuffs   Activity Nine: Optional Marketing Activities Students can be very fluent when it comes to listing ingenious names of products out on the market. Solicit their suggestions and have them explain what makes each name effective. Each student should generate names for his/her own invention. Developing a Slogan or JingleHave the students define the terms slogan and jingle. Discuss the purpose of having a slogan. Sample slogans and jingles: Things go better with Coke.COKE IS IT!  ®TRIX ARE FOR KIDS  ®OH THANK HEAVEN FOR 7-ELEVEN  ®TWOALLBEEFPATTIES...GE: WE BRING GOOD THINGS TO LIFE!  ® Your students will be able to recall many  slogans  and jingles! When a slogan is named, discuss the reasons for its effectiveness. Allow time for thought in which the students can create jingles for their inventions. Creating an AdvertisementFor a crash course in advertising, discuss the visual effect created by a television commercial, magazine, or newspaper advertisement. Collect magazine or newspaper ads that are eye-catchingsome of the ads might be dominated by words and others by pictures that say it all. Students might enjoy exploring newspapers and magazines for outstanding advertisements. Have students create magazine ads to promote their inventions. (For more advanced students, further lessons on advertising techniques would be appropriate at this point.) Recording a Radio PromoA radio promo could be the icing on a students advertising campaign! A promo might include facts about the usefulness of the invention, a clever jingle or song, sound effects, humor... the possibilities are endless. Students may choose to tape record their promos for use during the Invention Convention. Advertising ActivityCollect 5 - 6 objects and give them new uses. For instance, a toy hoop could be a waist-reducer, and some strange looking kitchen gadget might be a new type of mosquito catcher. Use your imagination! Search everywherefrom the tools in the garage to the kitchen drawerfor fun objects. Divide the class into small groups, and give each group one of the objects to work with. The group is to give the object a catchy name, write a slogan, draw an ad, and record a radio promo. Stand back and watch the creative juices flow. Variation: Collect magazine ads and have the students create new advertising campaigns using a different marketing angle. Activity Ten: Parent Involvement Few, if any, projects are successful unless the child is encouraged by the parents and other caring adults. Once the children have developed their own, original ideas, they should discuss them with their parents. Together, they can work to make the childs idea come to life by making a model. Although the making of a model is not necessary, it makes the project more interesting and adds another dimension to the project. You can involve parents by simply sending a letter home to explain the project and let them know how they may participate. One of your parents may have invented something that they can share with the class.   Activity Eleven: Young Inventors Day Plan a Young Inventors Day so that your students can be recognized for their  inventive thinking. This day should provide opportunities for the children to display their inventions and tell the story of how they got their idea and how it works. They can share with other students, their parents, and others. When a child successfully completes a task, it is important that (s)he be recognized for the effort. All children who participate in the Inventive Thinking Lesson Plans are winners. We have prepared a certificate that can be copied and given to all children who participate and use their inventive thinking skills to create an invention or innovation.

Argument final paper Research Example | Topics and Well Written Essays - 2000 words

Argument final - Research Paper Example ilable medical remedies, and so many patients suffering from these diseases are made to endure severe and chronic pain, vomiting, difficulty in breathing, and other similar discomforts. They are often also made to endure such symptoms for days and even months before they eventually die. In the interim, they often reach the point of wanting to end their suffering and pain by ending their life. Lacking the strength and the means to end it, these patients turn to their physicians to assist them in ending their life. But legalizing physician-assisted suicide (PAS) is a dangerous step which is very much against the basic principles of the medical practice. With such a premise, this paper shall discuss and support the thesis that physician-assisted suicide should not be made legal. An important consideration in the assisted suicide discussion is the fact that committing it is against the basic principle of non-maleficence or of not doing any harm to one’s patient. The Hippocratic Oath which serves as the basic ethical mandate of the medical practice expressly prohibits physician-assisted suicide and euthanasia (Finlay, 2005). This oath declares that a physician should not â€Å"administer a poison to anybody when asked to do so, nor will [the physician] suggest such a course† (as cited by Demy and Stewart, 1998, p. 249). In the time of Hippocrates, assisted suicide and euthanasia were very much against the principles of medicine. In the current context however, assisted suicide and euthanasia are ideas which are new and different from the concepts of medicine and care (Walker, 2001). Those who support physician-assisted suicide and euthanasia also have different ideas on what it is to be a physician and what the moral boundaries of the practice a re. â€Å"It is also telling that the current public interest in PAS comes at a time when the palliative powers of American medicine are greater than they have ever been in the past† (Walker, 2001, p. 27). All in all,

Personal statement Essay Example | Topics and Well Written Essays - 750 words - 3

Personal statement - Essay Example I am keenly interested in business and am studying for my BSc. (Honors) degree in Accounting and Finance, considered to be the stepping stones to a career in business. The studies are challenging and I can literally feel my knowledge grow. I am happy that I am laying the foundation of my career. To add structure to a strong foundation, I am applying for a place at Hult International Business School to study towards a Masters degree in International Business. I am perfectly aware that business is conducted in different ways in different cultures. Dictated by regional nuances, business develops certain characteristics and practices unique to that region. Knowledge of these customs, practices and etiquette can prove invaluable to someone wishing to have a career in international business. Coming from a culture that is very different from this one, I can fully understand the importance of having the ability and the skill to interact with multiple cultures. After finishing with my degree, I intend to gain practical experience by working for a respected multinational company. Knowledge gained from books and through a study environment is perfect to begin with. However, it needs to be put to the test in the real world. This is how old and incorrect theories and practices are corrected and new theories emerge. I am already familiar with good business practices and am good at interacting with people, valuable skills for any aspiring businessman. I have held an internship spot at Ernst & Young in the summer of 2009. Working in a real business environment was challenging yet fun. I learned many aspects of real world business, such as the workings of the Omani Labor Law, survey preparation and performance management practices. I also learned how to present my research professionally by preparing and delivering presentations. These skills have greatly helped me in my studies and have given me an understanding of what effective business policies are. Putting into practice th e project management skills I picked up during my internship, I organized an open day event at my college. It was hard work, organizing and arranging and marketing and sending out invites. The open day was a huge success and a large number of companies participated. I received tremendous appreciation from my fellows and teachers and it was overall a very thrilling experience for me. The idea of hard work bearing fruit is highly stimulating and inspires me to learn more to subsequently put into practice. Working at a higher level in a similar organization, either in Oman or somewhere abroad, after acquiring a master’s degree, I believe I will have access to more knowledge and information as well as the position to put that knowledge and information into practice. If working abroad, I will be able to feel more at home with the different customs and ways of doing business, thanks to my university degree. My long term plan is to be CEO of a large, successful multinational firm. W ith the tools and skills gathered during the specified five years, I hopefully will be fully capable of landing and then shining in such a role. The CEO of a company that continues to flourish under him is one who not only understands how to conduct good business but also has good people-skills. With my interest in other cultures, my own

A Doll’s House by Henrik Ibsen Essay Example for Free

A Doll’s House by Henrik Ibsen Essay Reading the Doll’s House by Henrik Ibsen makes you want to discern what entirely wives can afford to sacrifice for their families just to be good mothers and perfect wives for their husbands. This is the story of a woman who have succumbed to life’s realities which tell us that sometimes being a mother and a wife does not always make a woman complete but may even rob her of her rights as a real person. The first part of the story showed us that despite the lack of affluence, Nora has always been a happy mother and a contented wife for her husband. Such sweet and compassionate her life with her family that we, as readers are lured to think that this is the kind of story that you would never expect it would end up in an uncompromising conclusion and leave us wondering how things have suddenly turned against general expectations. Nora grew up with the luxury of life provided by her father. She is a beautiful and attractive woman but the day she marries and had children she disregard her affinity with the vanities of life as she was deprived of the things she used to have. When her husband quit his job, Nora worked really hard even discreetly to earn money. She buys cheap clothes to dress herself up decently and from her small savings she would buy small gifts for her three children to make her feel she is giving justice for herself and for the people she love. In doing this, Torvald always compare her to her father who knows nothing but spend his money on useless things. Although Nora loved her father so dearly she never dared to go against Torvald’s words when he speaks of her father. The most gracious thing that Nora did in her life was to love her father and her husband dearly although each opposes each other. When Torvald got sick he was forced to go to Italy to seek the proper medical attention with his family. Although Nora’s father was also critically ill she went by to help her husband get through with it. In Italy, life was even harder and Torvald need a large sum of money to go on with his hospitalization. Nora was helpless for they are also desolate. Nowhere to go and tremendously need to save her husband’s life she discreetly borrowed money from Nils Krogstad, a notorious bank employee who is infamous in sealing under the table agreements. Nora agreed to Krogstad’s plan of using her father’s bond and borrowed money from the bank while Nora pay it in installment to Krogstad. Nora’s father is already critically ill so she has to forge his signature or else there will be no money for her husband’s treatment. Apparently all became too complex when Torvald was about to take charge of the bank where Krogstad work and basically Torvald instantly wants to get rid of Krogstad because of his notorious reputation. When Krogstad learned of his impending fate, he talked to Nora to influence her husband so he can remain at the bank. Nora realized the outcome of the scandal in dealing with Krogstad and so tried to persuade her husband but Torvald is really bent on taking out Krogstad and replace him with Christine, Nora’s friend. Krogstad continued to blackmail her and threaten of exposing her to her husband but Nora was helpless. Finally all the anomalies behind Nora’s dealing were revealed by Krogstad through a letter to Torvald. When Torvald discovered of the irregularity that Nora got into, he became so furious he purged her with insulting words telling her as a worthless wife and a useless mother to her children. He threw accusations of his father’s ill habits and again compared him to her. Consequently, he never dared to ask the reason for the forgery. As she was maligned and degraded by her husband, everything snapped in front of her. Suddenly realizing all the guilt and pain she had endured, she suddenly opted for freedom (Ibsen, 2002). Perhaps this is where we can critically analyze how the characters have successfully or failed to play their part to end the story with a happy ending or otherwise end the event in failure. Probably most of us will have mixed inclination on believing Nora’s actions were of righteous deeds or perhaps the other way around. But however we see it, her forfeiture of his father’s signature signifies her love of Torvald because without doing it, she will surely lose her husband. On the other hand, we see a little shortcoming here with her actions. When Krogstad threatened to blackmail her she should have told this to her husband to prevent danger in their relationship as well as of his career. Instead she let things happened and then decided to end her life when Torvald knew all about it. Although this makes us readers to feel upset for Nora’s failures, the pointlessness of her weakness put more pain to her than gain. On the other hand, Nora can still be considered a noble person because the sacrifice she did to save her husband’s life was most dignified. We must face the fact that she only happened to love dearly a husband that she can afford to do such crime. Nora as we see here is the victim in this story not only because Krogstad used her but her feelings as a person was extremely disregarded. In the end she accused Torvald of loving her not as a person but like a ‘doll’ without feelings much like what her father do before. She said that all the while she loved them they did not love her back and never treated her as a person. Nora embodies women who can sacrifice for their families. Unfortunately she can only take too much. She got lost along the way and immersed herself with so much self pity and when she decided to go away she forgot about her children. This is the part which confuses us because leaving her children is somewhat uncalled for even though she would be searching for her freedom. Also, however it may seem, committing suicide as she previously planned is not the right answer to run away from all her anxieties. As with the plot of the story, it is filled with treachery, lies, drama, friendship, adultery and perception of ignorance and ill commitment. An example of treachery here is when Dr. Frank, a great friend of Torvald expresses his desire to Nora and wants to commit an adulterous relationship with her. On the other hand, Catherine, the best friend of Nora also betrayed Nora in a sense that she did not tell Nora that she and Krogstad were previously involved or it would have lightened the situation in the first place. Noticeably, there seemed to be predictability with the plot as well. The characters already knew each other long but did not meet altogether until all were in one event to highlight the drama. This is the usual concept that is generally used among stories when emphasizing the twist of events to highlight the heavy scenes with strong emotions. Nevertheless, the climax of the story make us think that though some of us realized that Nora’s decision to leave Helmer Torvald and her children does not seemed to be logical and heartless for a mother, we maybe able to understand that she is the victim of disrespect, a woman who did everything but was deprived of love and affection. However, this is good book to read for it is full of compassion and delight that normally happens with people in our society. Reference: Ibsen, H. (2002). A Dolls House: Plain Label Books

Anthony Whiteside :: Business and Management Studies

Human resources The human resources are expected to look around and see what jobs need to be done, make sure the company is being advertised and they also deal with applications. They also choose who would be the best to employ by setting tasks for the employees. They make sure that all the staffs have got the appropriate training needed for the job. They talk to employees about wages and the employees have to agree. They make sure the staffs understand what they have to do and encourage them to work harder. Finance The finance area watches how much money goes out and how much money comes in they make sure the company don’t over spend * The finance area is responsible for all the financial documents and the amount spent they also have to understand how the documents work and were they go. * What ever the finance area say the company have to trust them and do what they say. * They have got the task to pay the wages of the staff and making sure there is enough money to pay them. * The finance area is in charge of the loans and bank amount if a firm has borrowed money of the bank to start up a business it would be their job to make sure that it got paid when ever it needs to be paid and their job is to make sure the company doesn’t go into bankruptcy. * The finance area will inform the business when they are spending more money than their making so the firm would close. Operations/production The operations department needs inputs which are then processed to produce an output, this is a product. The overall function of this department is to over see and organise the whole production process. The production department will make decisions including * They decide what materials will be needed. * Where to get the raw materials from and how they are transported. * They decide the amount off raw materials needed. * They also decide how the materials are delivered. * They decide what new equipment will be needed. * How many workers will be needed to carry out the program. * What skills the workers will need. * They are in charge of how the production will be carried out. * How the product will be packaged. * How many products will be produced and how long it should take. Anthony Whiteside Customer service A business will not be able to run if they don’t have customers to buy

Evolution of Medical Practice Essay

1) Great Cases in Bioethics, compiled & edited by Paul A. Lombardo (2005) [available at the law school copy center] 2) Limits: The Role of Law in Bioethical Decisionmaking, by Roger B. Dworkin (Indiana, 1996) & Strangers at the Bedside: A History of How Law and Bioethics Transformed the Practice of Medicine, by David J. Rothman (Harper-Collins, 1991). [These are available for background material.–on reserve at the Law Library & the Center for Bioethics] The field of Bioethics has developed over the past thirty years as a product of several shifts in American cultural consciousness. The pervasive use of rights-based rhetoric borrowed from the civil rights movement contributed to the evolution in the role of physicians as they relate to patients. An ongoing conversation about the impact of law in shaping medical practice also influenced the current complexion of Bioethics as an area of study. A number of legal cases stand as signposts for critical moments in the history of Bioethics. They mark the changing public perception of the intersection of science, medicine, personal values and law. This seminar explores those cases. The first two weeks of the seminar will include a course orientation and exploration of two cases by the instructor. Each week thereafter will feature a presentation on one or more seminal cases, prepared by one or more students. The second hour of the seminar will be a discussion period that focuses on the cultural impact, legal significance and ethical issues raised by the cases. In addition to a class case presentation and involvement in seminar discussions, each law student will be required to complete a research paper building on material presented during the case presentation. Students should be prepared to choose a topic and presentation date at the first seminar meeting. Guidelines for Class Presentations and papers Each student is required to choose a case and make a class presentation that explores the historical, legal, and ethical context of the case. The rest of the students will prepare for the class by reading the case opinion(s). In the first hour, students should: Present the case in its historical setting, budgeting time to entertain questions during or at the end of the hour. The presentation should highlight critical facts of the case, with particular attention to both facts and arguments that have engendered ethical debate. Describe the responses of commentators (ethicists and other) to the case when it was decided; Note the prevailing norms of that period with reference to the ethical and legal issues in the case—this will require a search of the literature of the period; Be prepared to answer the question: Why is this a paradigm case (or set of cases) in the history of bioethics, in other words, why does this case have enduring significance in ethical and legal debate? Students should plan their seminar presentation by meeting with the Professor well in advance of the scheduled presentation date. Resources: A variety of resources may be used, including journal articles from the legal and medical literature, other cases that preceded and followed it, and contemporary media coverage that will explain the social/cultural reaction to the case. Audio visual aids, including video/audio tapes, slides or overheads may be used to elucidate elements of the case. Depending on the time at which the case occurred and the amount of commentary (of various kinds) it may have generated, each student may use different types of resource material, and may choose a different disciplinary perspective from which to present the case. Research for the presentation should range from popular & professional books and articles that elucidate the case and its impact to information found on the Internet. Students will be expected, as part of the class session, to provide other seminar participants with copies of a detailed outline of their presentation. A bibliograpy (1-2 pages) of sources must accompany the materials. The second hour will involve A discussion with assistance from other students and the Professor, to place the case in the current ethical and legal context. What are the contemporary ethical issues with which the case is now associated? What current cases need to be examined in reference to the â€Å"Great Case?† Where does the debate stand today? What is at stake ethically in the debate and what is your position on the issues? Seminar Paper Each student will be required to write a research paper of significant size and substance on a topic that expands on or relates to the case presented in class. The paper will provide an in-depth exploration of issues raised during the class discussion or in conference with the Professor, and will incorporate reference material discovered during research. The paper should be no less than 25 pages, and should demonstrate familiarity with the scholarly literature in the relevant areas.

Push and Pull Factors in the Tourism Industry Essay

Gogo (formerly known as Aircell), is an innovation company, becoming leaders in providing inflight connectivity. The company began in 1991, when they began creating telephone systems for aircrafts, they progressed from this and in 2006 began creating a broadband network for aircraft. In 2008, they launched this new system into commercial flights and since then they have been offering this service for various American airlines including US Airways, Virgin America and American Airlines (Gogo 2013). The purpose of this paper is to discuss the recent experience of using Gogo Wi-Fi on an American Airlines flight, and investigate the strategy of Gogo, with reference to the innovation dilemmas when creating this new service. The experience occurred on an American Airlines flight from San Francisco to Los Angeles, although the technology had been available for a few years, this was the first time the consumer had experienced Wi-Fi whilst flying. Although the consumer had no need for the Internet on their flight and only purchase it to update their Facebook status, they recognised the benefits of having the internet on long haul flights, this included people being able to check emails and stay in touch with people and it also provides people with the ability to download entertainment from online sources and no longer be limited to the selection provided by the airline. Due to the nature of the Airline industry, at the core level it can be viewed as a generic offering across the industry. This resulting in airlines often creating a differentiation strategy, in order to gain a competitive advantage as they seek to increase the value of the product/service on offer to the consumer (Hooley et al, 2012). The Gogo Company acknowledged that their innovation could provide a service to Airlines that will enable them to differentiate themselves. This can be identified on the Gogo website, as it states ‘By differentiating your airline and providing a memorable passenger experience, you stand to gain loyalty among your valued flyers†¦lets you custom wrap the video portal, so your brand is consistently comes forth whenever passengers are connected’ (Gogo 2013). In 2009, American Airlines announced it would be using Gogo services on their domestic flights, costing the airline $100 000 to install (Semuels, 2009). This therefore shows that American Airlines have recognised the benefits and the increase ticket sales and revenue they could receive by advertising Gogo Internet is now a part of inflight entertainment. When innovation occurs within a company, they must consider the following innovation dilemmas, whether the product or service is a technology push or market pull, product or process innovation, open or closed innovation and finally a technological or business-model innovation. Technology push is when innovation is pushed by technologist or scientist who pass this information onto the company, from there they will manage, promote and distribute this new innovation. This can be compared to market push, this is when companies create innovation based on what the ‘lead users’ are doing in that particular industry (Johnson et al, 2011). One aspect that has enable Gogo to overcome this dilemma, is by listening to what the market wants and ensuring they are up to date with the current market technological tends. Product Innovation is when emphasis on innovation is placed on the finally product, whereas in process innovation is when innovation is focused on the production and distribution (Johnson et al, 2011). At the beginning Gogo was focused on the product innovation, but as the company has grown, they have shifted to process innovation. This can be identified on the Gogo website stating that ‘1 in 4 people consider their laptop, tablet or IPad an essential carry on item’ (Gogo 2013), therefore Gogo has had to ensure its innovation is compatible across the multiple devices. Open innovation is when companies improve their innovation through gaining ideas through internal and external personnel. This can be compared to closed innovation, when innovation is based on internal personnel (Johnson et al, 2011). Gogo tend to go for closed innovation to ensure they remain leaders in the industry however ensuring they are receiving feedback from their clients to ensure they are meeting their needs. Technological or business-model innovation, technological innovation is when innovation is relied on new science or technology, whereas business-model innovation emphasises on creating new models that will bring stakeholders together in a new method (Johnson et al, 2011). Gogo began as a technological innovation, however has become a business-model innovation for companies using Gogo products and service, as it changes the way they sell and promote their airline company. Overall, Gogo are the market leaders and innovators in inflight communications services. And from reviewing the company’s current strategy, it can be recognised that will continue to be market leaders as they are aware of the demands from today’s consumers, and are constantly updating, innovating and meeting these demands. Although by company innovating new products or services, it dose propose the risk of innovation dilemmas, Gogo has proven that they can overcome these dilemmas and continue to lead and grow.

How to Document the Marketing Process in Six Steps - CoSchedule

How to Document the Marketing Process in Six Steps Documenting your marketing processes gives you the steps you need to complete every project you take on.  Its a vital part of executing any strategy. Perhaps you’re looking to revamp an outdated workflow or  maybe youre looking to make your team more efficient and collaborate better. This post will walk you through how to build a marketing process from start to finish. Once your process is developed, it will help you maximize your time and get things done as efficiently as possible. DID YOU KNOW: You can manage and execute your entire marketing strategy using the Marketing Suite? From social media planning and publishing to marketing project management and task organization to content marketing strategy and execution,  the Marketing Suite is the most complete marketing platform to get better results. Download Your Marketing Process  Template Marketers who document their process  are 538% more successful. Be like them. Document your own process with this easy-to-use template.Document the entire marketing process with this free template.What is a Marketing Process? A marketing process is: â€Å"A series of steps that allow organizations to identify customer problems, analyze market opportunities, and create marketing materials to reach the desired audience.† So ... how exactly does the marketing process work? And how does documenting one help you achieve...Step One: What Does Your Company Do? The first step in creating your marketing process is to highlight the mission statement of your company. All of your marketing efforts will revolve around fulfilling that statement for your customers. Take a look at some of the mission statements of these brands: Starbucks: To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time. Discovery Benefits: Discovery Benefits is transforming the complexity of employee benefits administration with innovative solutions and extraordinary customer service delivered by empowered and knowledgeable employees. : A family of Agile marketing products that will help you stay focused, deliver projects on time, and make your team  happy. Patagonia: Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis. Tesla: To accelerate the world's transition to sustainable energy. Each one of these companies creates materials, campaigns, and more to help foster those mission statements. Take   for example. Every feature we build helps marketing teams get organized and save time. All of your marketing efforts should relate back to fulfilling this mission or the goals that have been set. Define the goal behind your marketing process. Follow this template to get started: {My company} exists to {provide benefit} through {product or service}. Documenting your #marketing process? Start with your mission statement.Step Two: Conduct a SWOT, 5C’s or PEST Analysis The next step in creating your marketing process is running an analysis for your marketers. You have three options to choose from: A SWOT analysis.  These analyses  run through the internal and external strengths, weaknesses, opportunities and threats that your organization faces. The 5C’s analysis.  The 5C’s analyses focus on the company, collaborators, customers, competitors, and climate of your marketing. A PEST Analysis.  The PEST analysis focuses on more environmental factors like politics, the environment, social climate, and technology. Here are three types of competitive analyses to consider when documenting the #marketing process.Conducting a SWOT Analysis A SWOT analysis  a relatively straightforward process. As a team, you will need to identify the internal strengths and weaknesses of your organization. To find your strengths  answer questions like: What does our organization do well? What processes do we have in place that help us stay efficient? What do we currently do that is a unique strength of our organization? To find your weaknesses  answer questions like: What could we improve in our organization? What is causing a constant roadblock to our progress? What are we currently doing in our marketing process that could use improvement? Each of these questions should address the internal factors that are helping or hindering the success of your marketing. The second part of the SWOT analysis is going to focus on the opportunities and threats that affect your marketing outside of your organization. To analyze the opportunities  outside your organization answer the following: What are we currently doing in our marketing that is fulfilling our mission statement or goals that have been set for our team? What is going on in the current market that we can use as an opportunity? What is changing in our industry that we could take advantage of right now? Once you’ve found opportunities to expand your marketing, analysis the threats  that may impede your success. Answer the following questions: What are our competitors doing better than us? Are there changes in our industry that could threaten our efforts? Is there anything going on politically, economically, or socially that could hinder our marketing efforts? If running a SWOT analysis is something your marketing team wants, use the analysis template that you downloaded earlier in your marketing process strategy bundle. This is how to run a SWOT analysis.How To Run A 5C’s Analysis Another analysis that your marketing team  can choose to run is a 5C’s analysis that focuses on your: Company. Collaborators. Competitors. Climate. Customers. For this analysis, answer the following questions and record them in the 5C analysis template. Company Question Examples: What marketing strategies are we employing that are making a positive impact? What strategies are we using that aren’t making an impact on our audience? What roadblocks are continually recurring that hinder our marketing process? Collaborator Question Examples: Who are we working with that is having a positive impact on our marketing efforts? Who is up and coming in our industry that we could partner with? What relationships aren’t having the same effect that they used to? Competitors Question Examples: Who are our most significant competitors? What are they doing that we currently aren’t? What tactics seems to resonant with their audience? Climate Question Examples: Is there anything happening in our industry that would affect our marketing tactics? Are their new best practices in our industry? Is our industry growing or shrinking? Customer Question Examples: What tactics are resonating with our audience? What have they come to expect from us? Is there anything we can be doing to increase the loyalty to our brand? Fill in your analysis in the marketing process template. This is how to run a 5 C's analysis.Running a PEST Analysis No, this isn’t about potential bugs in the office. A PEST analysis involves  looking at the political, economic, social, and technological factors that may affect your organization. To run a PEST analysis, record answers to the following questions. Political Climate Questions: Are there any upcoming elections that could affect the way our product is used or made? Could any upcoming legislation affect the way our organization conducts its business? If there is an upcoming legislation change that affects your organization, how quickly will that take effect? Economic Climate Questions: What is the current outlook for the economy? If you do business with foreign countries, what does the current exchange rate look like? How much are our target audience members spending on products or services we sell? Social Climate Questions: Are there any social movements that our company should be addressing? How does the upcoming generation of buyers feel about our product? Is there any social faux-pas arising that could affect how people view our business? Technological Climate Questions: Are there any new tech tools that could help us do our jobs better? Are there any new tech advancements in our industry that we could bring to our customers? If new technology is coming to our industry, how quickly will it make an appearance? Record your answers in the PEST analysis template you downloaded earlier. Here's how to run a PEST analysis.Step Three: Creating Your Marketing Strategy Now that you have a full analysis of your organization  and your industry, you can begin to shape your marketing strategy. Define Your Target Audience To start creating your strategy, you need to define who your target audience is.   Your target audience is: â€Å"The ideal customer you want to attract to your product or service through your marketing efforts.† To start finding your target audience ask your marketers the following: Who is already a part of our existing audience? Who responds best to our efforts? Why do people use our product or service? What type of problem do they experience? As you begin to format the answers to those questions, you’ll create a target audience statement which could look something like: â€Å"[Target Demographic] experiences [problem] which is leading them to interact with our organization and use our services.† Read more  about how to develop your target audience  and marketing persona. Documenting your marketing strategy? Don't forget your target audience.Creating Marketing Goals The next step in formatting your marketing strategy is to develop a series of marketing goals that connect back to the business goals that were mentioned earlier. Your marketing goals should be S.M.A.R.T. This means they should be: Specific.  You should know exactly what you'd like to accomplish. Measureable.  If you can't measure it, it's not useful. Attainable.  Stretch yourself, but avoid setting yourself up for failure. Relevant.  Your marketing goals should be connected to clear business outcomes. Time-based.  Give yourself a deadline by which you'll achieve your goal. For example, if we were to go back to the overarching goal for the mattress company which was to sell mattress your marketing goals would want to help contribute to that goal. A possible marketing goal for this example would be: â€Å"Increase the website referral traffic coming from social media channels by 25% in the next quarter.† You can set as many goals as you need to complete each marketing project. Learn how to set your goals. Every documented #marketing strategy should include clear goals.Remember, the most important thing with your marketing goals is that they are tied to wider business objectives. Ensuring Your Marketing Goals Contribute to the Bottomline Let's say your overarching business goal is to have 20 million in revenue by 2020. In order to increase revenue, you have to increase sales. In order to increase sales, you've got to increase leads coming into the marketing funnel. This is where you come in. You've identified that you need to bring in 1,000 leads per month. Working back from there helps you identify the one lead metric to focus on. Your website is the largest lead generator, so to increase the number of leads, you've got to increase traffic. Say you get 5,000 website visitors each month; is it possible to convert 20 percent of them? Likely not. In reality, a 2-5 percent conversion rate is more accurate. To hit your goal of 1,000 leads, you need between 20,000 and 50,000 website visitors. Now you've found the one metric to focus on. Every activity you do should focus on increasing the volume of website visitors from 5,000 to 20,000 (to hit a 5 percent conversion rate). Set A Budget The last step in your marketing strategy is setting a budget up. Your budget will determine what resources and strategies you use throughout the year. There are four ways you can set a budget for the year: Percent of Revenue.  This is where the revenue that your organization brings in determines what your budget will be. Top-Down.  This is where your CMO or boss decides what your marketing team will spend. Competition Matching.  This type of budget is based on trying to reverse engineer what your competitors are doing. Goal Driven.  This type of budget is based on the goals that you have set for the year. The amount you spend on each project will depend on the kind of goal you need to reach. Learn more about creating a marketing budget, with our  marketing strategy guide. Have questions about working budget into your marketing strategy? We have answers.Step Four: Building Your Marketing Mix The next step in your marketing process is going to be building  your marketing mix. According to The Economic Times: â€Å"The marketing mix refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market.† This is usually broken down into the four P’s: Product, Price, Promotion, and Place. Product.  The product of your marketing mix is going to refer to how the thing that your company is selling is produced. It includes things like branding, packaging, quality of the product, features and more. Price.  Price in a marketing mix refers to how much your product or service costs. It also includes things like the discounts your company may offer, and it’s perceived value. Promotion.  Promotion is how your organization sells the product to your target audience. This includes things like advertising channels, public relations, sales and publicity efforts that sell your product. Place. Place refers to where your product or service is produced. This could involve distribution channels, outlet locations, how your product is transported and stored. Check out this SlideShare on how to build a marketing mix: As you continue to develop your mix, record it in the 4P’s spreadsheet that was in your downloaded strategy kit. What does your #marketing mix look like?Step Five: Execution The next part of your marketing process is determining how to use it when you execute your projects. Here is how each part of your marketing execution can be used. Target Marketing Process Target marketing involves breaking down your target audience into smaller segments and sending those segments messages to move them further down the marketing funnel. Here are some ways you can segment your audience: By demographic. By location. By lifestyle or income level. By behavior (hobbies, interests, shopping habits, etc). After you have your segments drawn up your marketing process should look something like this:

Ant and Grasshopper

Subject: Ant And Grasshoper (Must Read) The Ant works hard in the withering heat all summer  building its house and laying up supplies for the winter. The Grasshopper thinks the Ant is a fool and laughs   dances plays the summer away. Come winter, the Ant is warm and well fed. The Grasshopper  has no food or shelter so he dies out in the cold. *Indian Version:**  The Ant works hard in the withering heat all summer  building its house and laying up supplies for the winter. The Grasshopper thinks the Ants a fool and laughs   dances plays the summer away. Come winter, the shivering Grasshopper calls a press  conference and demands to know why the Ant should be allowed to be warm  and well fed while others are cold and starving. NDTV, BBC, CNN show up to provide pictures of the shivering  Grasshopper next to a video of the Ant in his comfortable home with a table  filled with food. The World is stunned by the sharp contrast. How can this be  that this poor Grasshopper is allowed to suffer so? Arundhati Roy stages a demonstration in front of the Ants house. * Medha Patkar goes on a fast along with other Grasshoppersdemanding that Grasshoppers be relocated to warmer climates during winter. Mayawati states this as `injustice done on Minorities. Amnesty International and Koffi Annan criticize the IndianGovernment for not upholding the fundamental rights of the Grasshopper. The Internet is flooded with online petitions seeking support to theGrasshopper (many promising Heaven and Everlasting Peace  for prompt support as against the wrath of God for non-compliance) . Opposition MPs stage a walkout. Left parties call for  Bengal Bandh in West Bengal and Kerala demanding a Judicial Enquiry. CPM in Kerala immediately passes a law preventing Ants from  working hard in the heat so as to bring about equality of poverty among Ants and  Grasshoppers. Lalu Prasad allocates one free coach to Grasshoppers on all Indian Railway  Trains, aptly named as the Grasshopper Rath. Finally, the Judicial Committee drafts the Prevention of Terrorism Against  Grasshoppers Act [POTAGA], with effect from the beginning of the winter. Arjun Singh makes Special Reservation for Grasshoppers in Educational  Institutions in Government Services. The Ant is fined for failing to comply with POTAGA and having nothing leftto pay his retroactive taxes, its home is confiscated by the Government and handed over to the Grasshopper in a ceremony covered by NDTV. Arundhati Roy calls it A Triumph of Justice. Lalu calls it Socialistic Justice . CPM calls it the Revolutionary Resurgence of the Downtrodden Koffi Annan invites the Grasshopper to address the UN General Assembly. **   Many years later. **  The Ant has since migrated to the US and set up a multi-billion dollar company in Silicon Valley, 100s of Grasshoppers still die of starvation despite reservation somewhere in India, AND As a result of loosing lot of hard working Ants and feeding  the grasshoppers,  India is still a developing country. |

Financial statements Essay Example | Topics and Well Written Essays - 250 words

Financial statements - Essay Example They have the duty of recording, analyzing, summarizing and reporting the financial performance and position of the company to both internal and external users of financial statements. Being sales department personnel, I work on generating invoices for the customers, sales tax return and other documentation in collaboration with accounts and finance department of the company. The financial statements of my organization provide various sorts of financial information. Fundamentally, it shows the financial position of my organization through balance sheet. Financial performance of my organization is disclosed through statement of comprehensive income. The activities relating to cash inflows and outflows are reflected through statement of cash flows. Statement of changes in equity shows the information relating to changes in the equity ownership of the organization. Last part of financial statement is â€Å"notes to the financial statements† which provide detailed workings and disclosures of accounting heads that are presented in other components of financial statements (Ramgopal,